Back in January, we announced that Mcdonald’s was trialling a new rewards scheme in 10 stores in the UK after successful launches in other global markets in 2021, now on July 20th 2022 this is being rolled out across the UK!
The new loyalty program awards points when you spend via their app, points can be redeemed for free food items or charity donations.
Customers will receive 100 points for every £1 spent, customers can begin to earn points on all orders by downloading the MyMcDonald’s App and opting into MyMcDonald’s Rewards when near a restaurant that is operating the scheme.
What can I get for my points?
Small fries, regular coffee, Mini McFlurry, side salad, hash brown or £1.50 to charity
A Double Cheeseburger, Vegetable Deluxe, Bacon Mayo chicken, Cheesy Bacon Flatbread or medium fries or £2.50 to charity
Six McNuggets, a Big Mac, McChicken Sandwich, Double Sausage and Egg McMuffin, Premium Salad or £4 to charity
Michelle Graham-Clare, SVP and Chief Marketing Officer, McDonald’s UK and Ireland said:
“We’re incredibly excited to trial the MyMcDonald’s Rewards scheme in the UK.
“As well as rewarding our customers with our iconic menu items, we’re delighted to give customers the option of donating points to the brilliant BBC Children in Need, money which we know will make an incredible difference to the lives of many thousands of young people.
“We can’t wait to hear what our customers in the North West make of the scheme and hope to be able to roll it out further later this year.”