Easyjet famous for cheap no thrills flights have opened up a ’50p’ store (with all items costing 25p for the month of February & then rising to on average 50p)
Luke Tugby & Bryan Roberts went to take a look around and with current prices it seems like plenty of bargains around, with some shoppers grabbing 108 items (£27 spend)
Sir Stelios Haji-Ioannou (owner of Easyjet) is hoping to rival Aldi and Lidl but it will depend on the success of this concept store.
This is another way the “easy” brand can serve the less well-off.
Given my experience in distributing food for free in Greece and Cyprus, this is a more commercial attempt to sell basic food for 25p per item to those less well-off in the Park Royal, London area.
The store motto is ‘No expensive brands, just food honestly priced’.
Few more of easyFoodstore. Bought a ton of groceries for £8 👏🏻👏🏻 pic.twitter.com/uIYbeMs6LN— Bryan Roberts (@BryanRoberts72) February 1, 2016
The full list of products:
|Ground Coffee||Bombay Mix|
|Chicken Curry||Noodle Snack Curry|
|Pasta Mushroom Sauce||Tomato Soup|
|Chick Peas||Red Kidney Beans|
|Sardines and Sauce||Vegetable Soup|
|Cream Crackers||Energy Drink|
|Pasta Sauce||Salt & Vinegar Sticks|
|Tomato Ketchup||Orange Juice|
|Variety Pack Cereal||Mushrooms|
|Potatoes||Rice Long Grain|
|Fruit Pastilles||Wine gums|
|Sardines in Oil||Fusili Twists|
|Prawn Cracker||Hazelnut Chocolate|
|Onion Rings||Penne Pasta|
|Peach Slices||Choc-Chip Cookies|
|Mixed Vegetables||Pitta bread|
|Brown Sauce||Table Salt|
|Cut Green Beans||Chilli con carne|
|American Fries||Fairy cakes|
|Mini Cheese Thins||Jelly Babies|
|Garden Peas||Tomato Puree|
|Pineapple Pieces||Mini Shortbread|
|Salted Popcorn||Sweet Corn|
|Chopped Tomatoes||Apple Juice|
|Spaghetti Hoops||Ginger Nuts|
|Nice Biscuits||Button Mushrooms|
|Ravioli Petit||Noodle Snack|
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