Aldi £7 Cream Rivals £292 La Prairie Cream

Aldi £7 Cream Rivals £292 La Prairie Cream

Elsa McAlonan, beauty reporter for the Daily Mail tested Aldi’s new ‘Lacura Caviar Illumination Day Cream’ which costs £6.99 for 50ml and compared it with a product that is very similar (in both looks & ingredients) but this 50 ml pot of the La Prairie equivalent – Skin Caviar Luxe Cream Sheer costs a crazy £292!

From her 4 week test with one cream on each side of her face she concluded:

£6.99 Aldi Version > Very light texture, pure white cream, is easily absorbed and can be worn underneath foundation without any streaking.
It smells nice, too, which is always a bonus, and there was no fishy odour (this point is mentioned due to the fact it contains caviar extract). Wrinkles/Lines less noticeable, It is deeply moisturising.

£292 La Prairie Version > Light honey colour, although it has a light texture, you don’t need to use much: the pot will last a long time. Wrinkles/Lines less noticeable more so than the Aldi version, the skin around my jaw on the left side does already feel a bit firmer [unlike the Aldi version]. The La Prairie cream has a firming complex that stimulates the production of collagen – after eight weeks, there will be significant lifting in the cheek area and jawline.

Aldi version goes on sale Sunday 4th October and supposedly

Do you think Aldi pay people (like the Daily Mail reviewer) to write reviews in magazines/papers?

Full Daily Mail Article 1 comment

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